Humans leave signals in physical spaces.
We measure movement to identify patterns.
And we analyze interaction to detect anomalies.
Our mission is to discover new signals.
To unlock a more personal customer experience in physical retail.
We make in-store customer behavior measurable.
Built for edge | Instant insights | Controllable impact
We make in-store customer behavior measurable.
Built for edge | Instant insights | Controllable impact
Clients who trust us.
Make customer signals actionable.
Our vision is to detect friction before it impacts the customer experience. We reveal where paths stall, dwell time becomes a burden, and guided customer flows break off.
Controllable Interventions.
Performance Insights condense measured signals into concrete, controllable recommendations for your store.
Frequency Peaks Welcome Zone
Dwell-Time POS-Area
Gaze Paths Storytelling Wine Shelf
Attention Rate POS-Area
Audience Profile Checkout Queue
Frequency Peaks Welcome Zone
Dwell-Time POS-Area
Gaze Paths Storytelling Wine Shelf
Attention Rate POS-Area
Audience Profile Checkout Queue
Discover New Signals.
Our mission is to unlock new signals and translate them into measurable levers for physical retail.
Signal Study — Attention
The signals dwell time, gaze direction, and attention reveal in which zones decision friction arises. We make this friction visible and deliver targeted, data-driven recommendations.
Just 2% undetected friction along the customer journey costs a retailer with CHF 20 million revenue over CHF 400,000 in EBIT per year.
Controllable Interventions
We measure frequency and attention at the shelf and identify in which zones decision friction arises, then evaluate each zone by friction intensity and derive targeted interventions:
Decision friction is not evenly distributed. It concentrates in specific zones and peaks in the wine category. This pattern enables zone-level interventions with quantifiable impact instead of broad guesswork at store level.
15-20%
+12%
<5 sec
+12-16%
All metrics are derived from zone-level friction analysis and should be considered indicative.