We help cultural institutions understand how visitors use their venues beyond ticket sales and survey responses.

Museums, theaters, and cultural centers balance curatorial goals with practical demands around orientation, accessibility, and quality of stay. BIEM turns visitor flow, dwell time, and interactions around exhibits, stages, and service points into measurable signals that reveal where interest concentrates, where orientation breaks, and which offers go largely unnoticed. By tying these patterns to specific rooms, programs, and time slots, BIEM gives operators a defensible basis for improving wayfinding, reframing content, and aligning services so that both audience experience and operational efficiency benefit.